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Six Big Take A Ways from the NetFinance Conference

May 20, 2014 by scott

I recently posted this re-cap from the #NetFinance conference in Miami on how Digital is Rocking the Financial Services world. Let me know what you think! We just returned from wonderfully warm Miami and the Net.Finance conference – a gathering of 500 banking, financial services, credit union and technology vendors discussing the challenges of understanding …

Read moreSix Big Take A Ways from the NetFinance Conference

5 Stages to Unlocking Social Media’s Full Potential

March 15, 2014 by scott

I recently wrote an article that was posted at IMediaConnect.com – here – that walks through the five major stages of social media program development. Re-posted below. Let me know what you think! Are you using social media to persuade your target audience to buy? If so, this is a colossal mistake. When using social …

Read more5 Stages to Unlocking Social Media’s Full Potential

Big Data – Every Minute – Online

March 10, 2014 by scott

Here is a great infographic from Domo highlighting the amount of activity that happens EVERY MINUTE. My mind is officially blown..

Read moreBig Data – Every Minute – Online

How to Hit a Moving (Mobile) Target

March 1, 2014 by scott

New post on mobile in preparation for our presentation at Market Mix in March. Read on my brothers and sisters… On the bus this morning, I sat in the back and looked at the people sitting around me. Of the 17 riders near me, 13 were using some connected device: tablet, smartphone or e-reader. I’m …

Read moreHow to Hit a Moving (Mobile) Target

10 Uber Trends That Will Drive Digital Media in 2014

January 31, 2014 by scott

This was just posted over on the HackerGroup.com blog here, but wanted to share here as well. There is so much going on with regards to marketing technology that I wanted to highlight 10 big trends that play into just about every campaign we build. Let me know what you think! Here are ten trends …

Read more10 Uber Trends That Will Drive Digital Media in 2014
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