Brand Digital
Growth Through AI and 1 to 1 Digital Communications
This post originally appeared on the Optify Lead Generation Blog – but I wanted to share here as well. I can be challenged by definitions. The logical side of my brain thinks the definition of words should be black and white like math, but the creative side of me thinks there is room for expression …
I attended the SMX Advanced show in Seattle in early June. This is a great event for search/social professionals and a good audience for Optify. We sponsored this session on building authority not just links and had a booth. Below are my notes from the session which I thought was quite good with some helpful …
I participated in Link Building webinar with my company Optify, Debra Mastaler from Alliance Link and Eric Ward – one of the original link building experts. Below are links to where this story was posted, and a nice follow-up list of tactics to consider for link building that came from the webinar and user questions. …
This question was submitted by Tim who is working on developing a new site around a particular topic – college football. My response and is below – feel free to comment. If you have questions on anything SEO, SEM, Landing Page or Internet Marketing related – drop me an email from the contact page. Scott, …
Lead nurturing is a concept that is gaining interest as companies continue to look for efficiencies in their marketing and sales operations. Lead nurturing is part of the larger process of marketing automation, but focuses specifically on stage between initial contact with a prospect and the closed won state of the deal. Lead nurturing is …
